Support Your Favorite Causes, Events and Holidays Year Round

Can you believe the year is halfway over? Here are some activities you can do with your team to support your local community, support as a business, attend with your family, (or all of the above!) to celebrate popular holidays and observances:

Supporting your favorite causes, events and holidays in your local community (and nationally) can be a great way to create brand awareness and get the word out to your community about what you have to offer.

Most importantly it's a great way to engage with your customers and build goodwill.

Tips for Planning and Organizing Holiday Observances for Your Business

Here are some helpful tips for businesses that want to support their favorite causes, events and holidays in their local communities. Many of these activities can be applied to online activities as well:

1. Research the Holidays and Observances You're Interested in Supporting: Familiarize yourself with the holidays and observances that are relevant to your community.

Understand their significance, history, and how they are traditionally celebrated. This will help you align your efforts appropriately.

2. Understand Your Audience: Consider the demographics and interests of your target audience.

Consider the events that will resonate with them the most. This will help you prioritize your support and plan activities that will genuinely engage and delight new and existing customers.

Keep in mind that there will be times when a cause or holiday that you love may not be something that people in your niche are interested in.

It's important to stay focused on your goals, but if there is an unrelated cause that you're passionate about, by all means get involved. 

Just know going in that the people attending may not be interested in buying.Not all community activities have to result in sales and you may be surprised to find new audiences of people who like that you're active in the community. 

3. Collaborate with Local Organizations: Partner with local community organizations or nonprofits that are already involved in organizing events or activities related to the holidays or observances you're interested in.

Collaborating with established groups can help amplify your efforts and enhance your community impact. And you may be able to learn from their efforts and find new business partners.

4. Sponsor or Participate in Local Events: Show support by sponsoring or participating in local events and activities related to the activities you like.

This can include parades, festivals, charity drives, or cultural performances. It demonstrates your commitment to the community and helps you connect with customers in a meaningful way.

5. Offer Special Promotions or Discounts: Create special promotions or discounts tied to the causes, events and holidays.

This can attract customers and encourage them to choose your business when celebrating or shopping for related products or services.

6. Share Relevant Content and Resources: Use your online presence and social media channels to share informative and engaging content related to the causes, events and holidays.

This can include educational posts, inspiring stories, or tips for celebrating. You can also show your support by highlighting the historical significance of the occasion. Make sure your information comes from reputable sources.

7. Volunteer or Give Back: Engage your employees in community service activities related to the holidays or observances. Volunteer your time, resources, or expertise to support local initiatives. Giving back to the community fosters positive relationships and reflects positively on your business.

8. Be Respectful and Inclusive: When participating in or promoting holidays and observances, be mindful of cultural sensitivities and ensure your messaging is respectful and inclusive. Celebrate diversity and embrace the spirit of unity and understanding.

9. Join Retail Affiliate Programs: If you're a content creator, join relevant retail affiliate programs and promote their offers during the holidays. Retail programs, like Amazon, Walmart and Macy's don't pay high commissions, so you might not make a lot of money.

But there are quite a few benefits to the things they can offer you. They have name recognition and the know like and trust factor built in. And that is worth a LOT. 

And, more than likely, your potential customers are already shopping with them. If you are able to make it easier for your readers, visitors, leads and customers to get what they need during the holidays, you might be able to earn a little cash at the same time. In my opinion, it's a win win.  

Retail programs are also easier to start with, while you learn affiliate marketing and their "street cred" alone can help you sell more during the holidays. It all adds up to the big picture.

 Here are some activities for a few of the holidays and observances that happen in the month of June. 

Father's Day (June 18 United States)

• Plan a special day or outing with your father or father figure.
• Prepare a homemade meal or organize a family gathering.
• Write a heartfelt card, letter or create a personalized gift.
• Support organizations or initiatives that promote positive fatherhood.

LGBT Pride Month (United States):

• Attend local pride parades and events.
• Educate yourself about LGBTQ+ history and rights.
• Support LGBTQ+-owned businesses and organizations.
• Volunteer for LGBTQ+ advocacy or support groups.

National Indigenous History Month (Canada)

•  Attend cultural events organized by Indigenous communities.
• Learn about Indigenous history, art, and traditions.
• Support Indigenous-owned businesses and artists.
• Engage in conversations about reconciliation and Indigenous rights.

National Safety Month (United States)

• Organize or participate in safety training sessions or workshops.
• Conduct home safety inspections and implement necessary changes.
• Learn first aid and CPR techniques.
• Promote safe practices at work, school, or in your community.

National Fresh Fruit and Vegetable Month (United States)

• Visit local farmers' markets and buy fresh produce.
• Try new fruit and vegetable recipes and share them with others.
• Start a small vegetable garden or herb pots at home.
• Encourage others to incorporate more fruits and vegetables into their diet.

World Environment Day (June 5th)

• Organize a community clean-up event.
• Plant trees or start a community garden.
• Promote recycling and waste reduction practices.
• Learn about and support environmental conservation initiatives.

Flip Flop Day (June 2 United States)

To celebrate my love of summer and the beach, I included the following activities you can use in commemoration of Flip Flop Day on June 2nd. I even made a collection that includes a t-shirt, wall hanging, tote bag and mug that you can buy here in my store or in my Etsy shop. 

Available Here in My Store with Free Shipping!

You can commemorate your favorites by removing the word flip flop day and inserting your holidays, observances and more.

• Flip Flop Sale: Offer discounts or special promotions on flip flops in your store or online. Encourage customers to get into the summer spirit with a new pair of stylish and comfortable flip flops.
• Flip Flop Fashion Show: Organize a fashion show featuring different flip flop styles and showcase how they can be paired with various outfits. This can be done in-store or through a virtual event.
• Flip Flop Giveaway: Run a social media contest or raffle where customers have a chance to win a free pair of flip flops. This can help increase engagement and generate buzz for your business.
• Flip Flop DIY: Host a workshop where customers can customize their flip flops with embellishments, paints, or other creative materials. Provide the necessary supplies and guidance for a fun and interactive experience.
• Flip Flop Day Photo Contest: Encourage customers to share their best flip flop photos on social media using a specific hashtag. Offer a prize or discount for the most creative or unique photo. This can help generate user-generated content and increase brand visibility.
• Flip Flop Donation Drive: Partner with a local charity or organization and organize a flip flop donation drive. Collect new or gently used flip flops and distribute them to those in need, especially in areas with warm climates or for summer outreach programs.

Remember, these are just a few examples, and there are many more holidays and observances in June.

You can tailor the activities based on the specific observances you want to celebrate and your personal interests.