Course Welcome and Introduction

Welcome to the course that's all about helping you build a business that enables you to reach your income goals! If these scenarios describe your business, this course is for you: 

  • Does your business actually suck, despite your best efforts?
  • Do you spend a lot of time on social media with no tangible results?
  • Are you having to attend in person events, like festivals and craft shows to make any money at all?
  • Are you tired of wasting money on leads and running ads that don't deliver?

I'm so glad you're taking a moment to learn about generating leads, the heart ❤️of your business. You're in business to make money 💰 and wondering, hoping and keeping your fingers crossed is okay, but none of these will translate to earning.

It takes focused, consistent action that's targeted to the right people, at the right time to launch a successful business and keep it running well. 

Course Prerequisites

  • A Product to Sell
  • A Niche to Serve
  • Business Social Media Accounts

This course assumes that you have the items above, but if you don't have them no problem... we will show you to get them set up. 

If you're not on social media, you will need at least two accounts to promote your business. Signing up on platforms that you would enjoy for business is pretty easy, and we've provided links below to the sign up pages for Facebook, Pinterest and Instagram.

The the reason we have links to these platforms is because they work well with the tools we'll be recommending in this course. However you can use any social media platform you would like to build your business. The goal is to be on the platforms where your ideal customers hang out. 

If you're already signed up with social media platforms, be sure to change your accounts to business accounts. You can use the links below to get more information on how to switch your accounts.

Why You Need an This Course

Let's face it, without an audience of people to buy your products and services you really don't have a business. Yet building an audience of engaged, loyal customers is one of the most challenging things you'll do as an entrepreneur! 

And as you'll learn in this course, there aren't enough hours in the day to manually handle all the moving parts. So many times these important tasks go undone, to the peril of your business.

With automation your "must have" task list can be set up, tested, improved and maintained so that you make money on a consistent basis. And audience building (lead generation) becomes an efficient, well run automated process that runs in the background, delivering value for your audience, and for you.

You'll learn about methods and tools you can use to build a system that works to lend a much needed helping hand 24/7.

To Get the Most Out of This Course

1. Slow and Steady Wins the Race. To get the most out of this course, you should make slow, steady progress, taking in each lesson in a way that ensures you understand the content.  

2. For the Best Results. Even though you're ready to start or improve your business as quickly as possible, it's not a race. Don't try to absorb the information in one sitting, skipping over key information and material.

3. Take Notes and Use the Assessments and Resources. We suggest taking notes, accessing the resources below each lesson and taking the assessments at the end of each module. Many of the resources can be downloaded or bookmarked for access later on.

You can use tools like Google docs to take notes and organize them for reference at a later date. If you like printing your notes, you can print or handwrite your notes, hole punching them as needed and placing them in binders. 

4. Ask Questions. We've also included at place at the end of each lesson where you can send us your questions. If there is something that doesn't make sense or you're not clear on a topic, please don't hesitate to send questions. This helps us make the course better for you and all the other students. If you're struggling with something, there may be others who have the same questions. 

Skipping over sections, and throwing up a flawed process with low value content for your audience, will only rob you of the dreams and goals you've set for your business.

About the Course

This course will show you how to set up an automated system that will generate leads (potential customers) for your business on auto-pilot.

This course has 12 lessons and each one teaches you a valuable skill. Having a clear understanding of the information you've learned, will enable you to practice, test and get better and better and getting results.

As you get better, you'll reach new heights with any online business you decide to start.  Once you've learned these concepts, you can use them again and again, adding variations to bring in additional streams of income and get the results you're looking for.

  • In Module 1, we'll start by building the foundation for your system. You'll learn about the basic elements needed to generate business leads and the impact that it can have on your business. 
  • In Module 2 we will put the elements together to build your system. This is where you'll learn how everything works together to build an audience of people who are looking for what you have to offer. If you don't have a platform, you'll learn how to set up a blog, website or eCommerce store in this module. 

You'll learn about the tools and resources needed to set your system so that it does the relationship building, explaining, supporting and selling for you, while you focus on other aspects of your business and personal life. 

Your Homework

Complete the Audience Attraction Worksheets and read the articles and tutorials in the resources section.  If you don't have a product to sell, you'll need to choose one. If you don't have a product selection made, write down some ideas of what you would like to sell.

Write out a paragraph that describes the product you would like to sell and the niche that would be well served with your product.

This is very important because the system we create in the course will depend heavily on what you know about your ideal customers, their goals and what they need to be successful. 

We've included free audience attraction worksheets in the resources section that can be used to help you identify your ideal customers. They include questions you should answer to have a clear understanding of the audience you would like to work with. 

You can also write the information in a notebook or on sheets of paper.

Resources

Audience Attraction Worksheets

Use these worksheets to identify your ideal customers, and create a strategy that attracts them to your business.

Homework Download

Download and complete the homework in this PDF to prepare for the next lesson or expand on what you've learned in this lesson.

Who Are Your Ideal Customers? And Why You Need to Know ASAP

Creating content for your ideal customers will be a lot easier when you take a moment to learn about them, understanding their challenges, goals and items that they need to be successful.

Use Your Hobbies and Interests to Find a Niche

Starting a business that taps into your hobbies and interests means you'll earn doing something you'll enjoy waking up to each day. And that's always a good thing. Use this article to start thinking about how to get started.

How to Select the Right Product for Your Business

This article gives you ideas you can use to select a product that matches your strengths and helps you find a match that you believe in, and will be happy promoting.

Do You Have Any Questions About This Lesson?

If so, use this form to submit your questions. We will send you an answer within one business day.

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