Build a community of engaged subscribers who want and need what you have to offer. An email marketing system becomes an essential business asset that enables you to earn from multiple sources. Let's set up your system together, shall we?
If you're tired of struggling to find people who are interested in your business, watch the video tutorial below to start building your email marketing system! Email is a commonly overlooked, underused marketing tool that can hold the key to your success!
With email, you can build an engaged audience of people that you can talk to about everything you're doing in your business. You no longer have to waste time with people who tolerate or even ignore your marketing messages.
In addition to building an audience of engaged subscribers, email marketing opens the door to building the know, like and trust factor that's needed to build an income source from not just one solution, but many different solutions. And... There's more to creating an engaged list of subscribers than slapping a form on the sidebar of your site with a title that says "Join My List".
Watch the video below and follow the 5 simple steps to build a passive system that works in the background to help you provide solutions for your target audience on auto-pilot. Everything you need is right here.
Here are five tasks you should complete to start collecting emails and building an email list. Click the title in each task for set up instructions.
1. Create a Compelling Lead Magnet
Put together a valuable and relevant lead magnet that aligns with your target audience and niche. This could be an eBook, checklist, webinar, or any other resource that addresses a specific problem your target audience faces. Check our tutorial to learn more about lead magnets.
2. Set Up a Landing Page
Create an optimized landing page to promote your lead magnet. The page should have a clear call-to-action (CTA) and highlight the benefits of subscribing to your list.
Use engaging visuals and persuasive copy to capture visitors' attention. To learn more about setting up a free landing page with aWeber, watch the video above, and we also have a full landing page tutorial that you can check out.
3. Select an Email Marketing Tool
It's important to choose an email marketing provider that suits your needs, such as Mailchimp, ConvertKit, or AWeber. Watch the video above and click here to set up an aWeber account, and use their free landing page builder.
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4. Craft a Welcome Email Sequence
We show you how to create a series of welcoming and engaging emails to nurture new subscribers in the Entrepreneur's Guide to Creating a Welcome Email Series. You'll learn what to include in your emails and how to start building a relationship with your audience that lasts over time.
5. Promote Your Email List on a Regular Basis
Leverage your existing online presence and social media to promote to your email list. You might have a theme for each promotion day.
So let's say you're going to promote on Monday, Wednesday and Friday. Create an email for each day that fits into you selected theme. You can schedule your promotions so they automatically go out on Monday, Wednesday and Friday leading those on your list to specific content that promotes your business and generates sales.
It's important to promote your landing page and lead magnet on each one of your social media platforms, in your group profiles, email signature and your website.
If you've started building a list, include a link to your landing in your emails and ask your subscribers to share relevant emails with friends and family.
Use eye-catching graphics and share compelling content to attract potential subscribers. If you're not sure what to write in your emails, be sure to sign up and get a free guide and 45+ free email templates you can use to jump start your campaigns.
By completing these tasks, you will lay a solid foundation for collecting emails and building an engaged email list for your online business.
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Build long term relationships with leads and customers who know, like and trust you. A great email system with a welcome and nurturing series is the best way to make it happen. Sign up to learn more.
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